Since 2019, Paris Good Fashion has supported the development of the wool industry in France and assisted Made in Town in the creation of the Collectif Tricolor in November 2019.

Today, Collectif Tricolor is an independent structure, with about thirty actors of the sector, from breeding to distribution. Their main objective is to enhance the value of the French supply and to increase from 4% to 24% the use of French wool in the territory by 2024.